Past Events

Global E-commerce: The Wild West or the Final Frontier?

Event has passed

Tue, Nov. 14
11:30 AM - 2:00 PM
Lunch will be served
Fluno Center
601 University Ave.
Madison WI 53715
B2C E-commerce paved the way for B2B E-commerce. Now, companies are expanding their horizons and driving revenue to their business through global E-Commerce, both B2C and B2B. 
 
Has your company defined it’s B2B and B2C e-commerce sales channel? Is your company ready (and able) to localize your domestic web site for international consumers, manage the cross border logistics and cover global customer service?  Does your company have what it takes to develop the technology and the talent to execute an E-commerce strategy?
 
Learn from international company leaders who have built substantial business revenue through global E-Commerce sales both B2B and B2C. Take away tactical tips to move your company from the plans to action. Learn about the critical steps to developing and executing a global E-commerce strategy from global demand generation, website localization, delivery of products, customs and compliance to the e-commerce platforms that are best suited to your products and customer base. Learn how to compare and contrast platforms – from Amazon to Alibaba to T-Mall – in order to choose the best route for your company and products. 
 
Speakers for this innovative session include:
 
Rick Smith, Director, Global eBusiness at Promega Corporation.
Will Hsu, Vice President of Operations, Hsu’s Ginseng Enterprises, Inc. 
 
For speaker bios click here.
 
AGENDA:
11:30 AM – 12:00 PM –Registration and Networking 
12:00 PM – 12:30 AM - Lunch and Opening Remarks 
12:30 PM – 1:30 PM - Presentations
1:30 PM - 2:00 PM   -  Q & A Session and Closing Remarks
 
Cost:  Early Bird rate applies until November 7- $35 Members / $50 for Non-Members
Regular rate - $45 for Members, $60 for Non-Members thereafter
 
This event is Co-sponsored by ME Dey, ABS Global and M3 Insurance.